• Hello, I'm

    Adam Freeman

  • I help Businesses find Good Growth by Connecting People, Planet & Profit with Digital


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    Good Growth Consulting


    2023-to date


    B Corp Advisors, helping pioneering brands to become B Corps.

    • B Corp application management
    • Audit and change plan
    • Working with expert associates
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    Managing Partner



    Organic first Digital Search performance marketing agency.

    Privately owned, independent agency helping ambitious brands grow every day.

    • Digital growth marketing
    • E-commerce performance
    • AD Technology
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    Co-founder & CEO



    Freeformers is a workforce tech company, helping companies and teams be more digital. That means we help them move faster, think differently, and increase uptake of their digital products. And for every business person we train, we train a young person for free. We call this one_for1.

    • Helping to grow the business 
    • Leading sales and marketing
    • Leading our international expansion and partnership with Facebook
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    Metropolis is the most successful independent recording, mastering, creative and production facility in Europe, offering unrivalled services for the entertainment industries.

    • Support CEO and team
    • Strategic planning
    • Investor relations
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    Managing Director, EMEA



    Bloomberg Media is the world's most influential business media company. Truly global and multi channel with TV, digital, print and events in the USA, EMEA and APAC.

    • Full P&L
    • Editorial Accountability
    • Commercial Performance
    • Global Leadership team member
    • Direct Reports- Head of TV, Digital Editor, CRO, Publishing Director, COO, CFO
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    Mutual Media

    CEO & Founder



    Mutual Media's mission is to build a better digital place for people and brands to meet with the launch of a social business model that will
    disrupt the world of advertising.


    Ad tech platform (patent pending)

    • Innovative ad interactivity

    • Ad industry angel investors
    • Major Partnerships signed
    • First product was AdPlus

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    Executive Director



    The World's leading independent news organisation, encompassing The Guardian and The Observer brands.


    Board accountabilities-

    • Day to day company management
    • Product P&L, £400m+
    • Commercial revenues across all territories
    • Digital Strategy
    • Company CSR plans
    • Direct reports - CDO, CMO and CRO
    • 600 staff
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    Sales and Marketing Director



    Online magazine subscriptions retailer.

    £5m investment from John Menzies to build a consumer brand and tech platform for publishers.

    • Consumer marketing
    • Ecommerce performance
    • Publisher contracts
  • I'm all about the business of relationships: people can do brilliant things if they are given the right challenge.

    My career has been built on a clear philosophy that good business delivers growth for people, profit, and the planet.


    Some recent appearances

    SEMRUSH Global Marketing Day 2023

    Bloomberg Innovators Awards Judges comments


    The Media Leader

    Click here to read my recent article on how brands should invest in this downturn


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  • Views on Digital Transformation

  • WHO I AM

    Married my school sweetheart, Andrea.

    We have 3 incredible children (aged 26, 23 and 17) and 2 hairy dogs.

    Family Man

    A present from my children - all my loves on a page!

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    The Cornish Place

    My wife and I have recently opened a luxury cottage retreat on our beautiful 26 acre Cornish Farm. Please visit thecornishplace.com to see more

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    UK Board Trustee

    I believe business needs to help the world be a better place and have just joined the Board of United Way. With more than 2.6 million volunteers, 9.6 million donors worldwide, and more than $5 billion raised every year, United Way is the world's largest private donor network.